LeadingAge WI Fall Conference

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2021 Conference

HJ Sims is proud to be able to attend, exhibit and present at the fall conference. 

Visit us at Booth #042.

Session Date & Time: Friday, October 8 2021 from 10:00 a.m. to 11:30 a.m

Room: TBD

Thought Leadership and Educational Session:

Extending Housing and Services to the Middle Market

This session will profile successful middle market senior housing models and identify key success factors for development. Understanding the increasing pressure on non-profit providers to maintain financial performance, honor the past, maintain their long standing history and reputation in the market, and meet the demands of the emerging middle market, we will offer strategic solutions that may bring a middle market senior housing product to reality for your organization.

Learning Objectives:

This session will help providers tackle the increasing pressure on senior living providers to meet the demands of the merging middle market. We want to learn what you learned from experienced providers. How are they successfully and profitably operating their middle market models. What are the key success factors for development, pricing, and operating?

  1. Understand the Middle Market consumer and demand;
  2. Hear how changes to traditional business models are helping to reduce development costs and manage operating expenses to facilitate success of a middle market product;
  3. Learn from case studies of those providers who have been successful in Middle Market housing.

Featured Speakers:


Read more insightful thought leadership by the investment banking team at HJ Sims.